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Tag: customer experience strategy


How to integrate Hubspot with your Customer Journey Maps

Posted by in Integrations

Customer journey maps are increasing in importance as a way to envision, execute and monitor great experiences for prospects and customers along the journey of different interactions they have with your company. One key problem with the classic maps made up of sticky notes, drawings and flow charts is that they are static after they…







How to gather a touchpoint inventory

Posted by in touchpoint inventory

When seeking to create competitive advantage through great customer experiences, it pays to engage in customer journey mapping. Before you can do that though, you first need to gather your touchpoints. In this post, we’ll examine how to go about gathering an inventory of those touchpoints and how you can use software to make the…







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Customer Journey Mapping Software

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