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Tag: customer journey mapping software


5 Reasons You Need to Actively Market the Change You Want to Create

Posted by in change marketing

Recently it occurred to me that when companies do Journey Mapping or Process Redesign exercises what they are really doing is trying to understand where they are today, where they need to get to and what changes they need to make to get there. The trouble is that it’s not enough to logically uncover the…







How to integrate Hubspot with your Customer Journey Maps

Posted by in Integrations

Customer journey maps are increasing in importance as a way to envision, execute and monitor great experiences for prospects and customers along the journey of different interactions they have with your company. One key problem with the classic maps made up of sticky notes, drawings and flow charts is that they are static after they…







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Customer Journey Mapping Software

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